New 2027 Toyota Prius Prime (phev) Price in the US
A new 2027 Toyota Prius Prime (phev) in the US typically lists for $37,021–$44,770, with a median asking price of $41,218 across 306 active US dealer listings (as of 2026-08-28). The cheapest one listed right now is $33,629, a 2027 Se in San Rafael, CA — below 95% of the market, so expect an older model year, a base trim or high mileage.
- Typical range
- $37,021 – $44,770
- Median
- $41,218
- Cheapest 5%
- under $35,794
- Cheapest listed now
- $33,629
Browse by model year
cheapest per yearCheapest 10 listed right now
ranked by price-
$35,3102027 Toyota Prius Prime (phev) Se0 mi · Prince Frederick, MD · Bayside ToyotaView listing →
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$35,3102027 Toyota Prius Prime (phev) Se0 mi · Laurel, MD · Sheehy Toyota of LaurelView listing →
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$35,6292027 Toyota Prius Prime (phev) Se0 mi · Springfield, OR · Lithia Toyota of SpringfieldView listing →
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$35,6292027 Toyota Prius Prime (phev) Se8 mi · San Francisco, CA · San Francisco ToyotaView listing →
These are the bottom of the market, not the going rate — every one is priced below 95% of active listings. A typical new 2027 Toyota Prius Prime (phev) asks $37,021–$44,770. Cars this far under usually carry an older model year, a base trim or high mileage.
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10 pinnedFAQ
How much does a new 2027 Toyota Prius Prime (phev) cost?
A new 2027 Toyota Prius Prime (phev) in the US typically lists for $37,021 to $44,770, with a median asking price of $41,218 across 306 active US dealer listings. Nine in ten are priced between $35,794 and $45,963 (as of 2026-08-28, source: UnderMarket Cars).
Is $41,000 a good price for a new 2027 Toyota Prius Prime (phev)?
That sits at about the market median ($41,218) for a new 2027 Toyota Prius Prime (phev). Under $37,021 puts you in the cheapest quarter of active US listings and under $35,794 in the cheapest 5%; above $45,963 is the priciest 5% (as of 2026-08-28).
What is the cheapest new 2027 Toyota Prius Prime (phev) for sale right now?
$33,629 — a 2027 Toyota Prius Prime (phev) Se in San Rafael, CA, $7,589 under the median (as of 2026-08-28).
Are these MSRP or real asking prices?
Real asking prices from active US dealer listings, deduplicated by VIN — not manufacturer MSRP. They already reflect dealer discounts, and they exclude tax, title, registration and dealer fees.
How often are prices updated?
UnderMarket Cars refreshes US dealer listings continuously and re-generates this new 2027 Toyota Prius Prime (phev) price page at least twice a day. The data date shown on this page is 2026-08-28.
Explore more
Prices updated 2026-08-28. Data covers active dealer listings across the USA.